Marketing manager

marketing1

Marketing Manager

Sr. Position, Responsible for Managing Company’s Marketing Activities and Obtaining Company’s Marketing Targets through 360 Degrees Marketing and Brand Promotions.
1 ATL and BTL Activities Knowledge of ATL and BTL Activities, Designing and Executing Integrated Approach of Creating Brand Awareness through efficient and cost effective methods.
2 Marketing Collateral Communications Experience in Collateral Marketing to support the sales of a product or service. Handful experience in Developing Collateral Sales Support Tools.
3 Understanding of Brands and Promotions, Creating Brand Equity Efficient Use of Marketing Strategies to Develop Brand equity and  loyalty that carries beyond price which motivates customers to recommend the products.
4 360 Degrees Marketing Campaign 360 degree Branding, Panning and Execution of Combination Of Integrated Marketing strategies with an inclusive approach so as to ensure that the brand is in contact with the customers at all point of time to create a distinctive Brand Philosophy.
5 Coordination and Execution Strategies With Advertisement/Media/Design/Printing/Publishing Agencies Agency Identification, Management of the Agencies (Preliminary Assessment, Selection, Contracts, Payment Management / Follow-ups and Timely Performance Evaluation and AMC s / SLAs ).
6 Social Media Marketing Knowledge of Social Media Marketing. Planning and Execution of Strategies to attract attention and encourages readers to share it across their social networks via the Internet (e.g., web sites, social networks, instant messages, news feeds) about the Product and Brands
7 Knowledge of Packaging and Channel Promotions Product Planning, Pricing, Branding, Distribution Channel Designing, Advertisement, Promotions, Packaging, Designing, Display, Service and Handful Knowledge of 4 Ps
8 Retail Launch and Promotions. Knowledge of Retail Product Launch and Promotional Activities. Experience in Modern trade knowledge is an added  advantage.
9 Overall leader, self motivator, good communication skills and innovative thinker.
QUALIFICATIONS
1 Education MBA – Marketing Preferred. BMS or BBM also Can be Considered. Excellent Communication and Convincing Power, Fluent in English and in Local Language and good in Computer, Presentations, Proposals Excel, Word and calculations.
2 Experience Minimum 10+ years experience in Marketing/Marketing and Brand Building. Candidate Having Marketing, Branding & Promotion Experience in Vending Machines and Tea Coffee Premixes is added Advantage
3 Salary 8-10 Lakh CTC + Incentive ( Person with 5-7 years Experience can be Considered @ 5-6 Lakhs
4 No. Of Requirement 1 For Mumbai  HO
5 Age Above 35 Male/Female
Note Please Find Person With FMCG Background… (Preferring Food and Beverage Industry)

 

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